Congrès international "Consumer Behavior and Communications" - La Londe - 4-7 juin 2019
SAVE THE DATE !
We are co-chairing the 2019 La Londe Conference on Consumer Behavior and Communications, scheduled for June 4th through June 7th, 2019. We are very honored and excited to announce that our keynote speaker will be Page Moreau, Faculty Director of the center for Brand and Product Management and the John R. Nevin Chair in Marketing at the Wisconsin School of Business (University of Wisconsin-Madison).
Professor Moreau is a well-respected scholar in the areas of creativity, consumer learning, and innovation. We are very much looking forward to her keynote address, and wanted to get the word out so you can start thinking about what you might submit for the conference
Call for Papers!
the submission deadline for the 2019 La Londe Conference Marketing Communications and Consumer Behavior has been extended to January 18, 2019.
This decision has been made responding to the request of researchers interested in taking part in this conference. The articles submitted on time will be sent to the blind review process in order to provide feedback as soon
Please note: the new submission deadline will be January 18, 2019.
Maggie Geuens (Ghent University – Belgium) and Brent McFerran (Simon Fraser University – Canada)