Call for papers n°spécial JBR - 1er décembre 2018
Please find below the link to the Call fo Papers for a special issue of the Journal of Business Research on the topic of evidence corroboration: « Corroborating Empirical Evidence from Published Marketing Research ».
In this special issue, we are interested in publishing papers that replicate previous marketing studies that diplay evidence of representing significant, relevant, theoretical, and managerial contributions. Evidence of publication in a highly respected journal is one piece of evidence suggesting such a contribution. But, perhaps even moreso, evidence also exists in studies displaying impact by being highly cited.
We call for papers attempting to corroborate recent, impactful marketing research and continue the JBR’s tradition of introspection in the academic publication process.
Submission Deadline: December 1, 2018
Special Issue Guest Editors: Barry J. Babin, Louisiana Tech University, USA ; Carmen Lopez, Plymouth University, UK ; Jean-Luc Herrmann, University of Lorraine, France ; David J. Ortinau, University of South Florida, USA